You're holding the backend together. You shouldn't have to be.

Wish you could actually step back from the tech, without your backend falling apart the moment you do?

“I just want someone I can rely on, who handles the backend, so I can focus on the work that actually grows my business.”

You've launched. Now you need it to keep working.

Every new cohort, every tweak to your offer, every automation that needs updating, it runs through you. Meanwhile the work that actually grows your business, marketing, selling, showing up for your people, keeps getting pushed down the list.

I handle the backend. You focus on growth.

Hi, I'm Sophie,

I work with established coaches and consultants who've built their group program backend and need someone to keep it running as they grow. I maintain and implement - fixing what breaks, updating what changes, and making sure your backend keeps pace with your program.

Sophie Carr delivering online business systems consulting
Olivia Steele, JADEVA

Your work makes the magic of automation real - you’re the bridge between vision and execution, ensuring every detail of JADEVA not only feels aligned but performs powerfully.

Olivia Steele, Co-Founder of JADEVA

How it works

01

Book a free discovery call

Thirty minutes, no obligation. We talk through where your backend's sitting, what's costing you the most time, and whether working together makes sense.

02

Receive your proposal

You'll have a proposal confirming scope and how we'll work together.

03

Sign and start

Once you're signed on, we book your onboarding session (included in Growth and Priority bundles). I get into your systems, understand what's running, what needs attention, and we set the first month's priorities together.

04

Ongoing

Each month: I work through the agreed priority list, we have our 30-min check-in, and you get a written summary of what was done. No wondering what you're paying for.

You lead the vision.

I make it work behind the scenes.

A backend you don't have to think about. Everything just works, your clients get a smooth, professional experience, and you can stop worrying about what's broken.

Investment

Minimum 3-month commitment, then ongoing

The Bundles

Essentials
5 hours/month

$750 + GST

For businesses with steady, low-volume tech needs. Things get maintained, small updates happen, nothing falls apart.

Includes:
5 hours of implementation and delivery + monthly 30-min check-in call

Growth
10 hours/month

$1,450 + GST

For businesses actively evolving - new offers, automation updates, regular moving parts.

Includes:
10 hours of implementation and delivery + 45-min onboarding strategy session + monthly 30-min check-in call

Priority
15 hours/month

$2,100 + GST

For businesses in a consistent growth phase with regular launches, platform changes, or integrations to manage.

Includes:
15 hours of implementation and delivery + 45-min onboarding strategy session + monthly 30-min check-in call

How hours work

Hours cover task delivery, builds, and implementation. The monthly check-in is separate and always free. Hours are used within the month - they don't roll over.

Bundles run month to month after the first month. No lock-in.

If something comes up that's outside the bundle scope - a new platform, a full rebuild, a launch that needs more - I'll flag it before starting and we'll agree a separate scope and price. You'll never get a surprise invoice.

Case Study: Offer, Checkout & Automation Setup

Client: JADEVA

Challenge: JADEVA was preparing to sell multiple offers through Kajabi and needed their backend systems set up properly, without the founders getting stuck inside tech, integrations, and automation logic. They wanted confidence that sales, delivery, and affiliate tracking would all work smoothly end-to-end.

What we accomplished:

  • Set up offers and checkout flows inside Kajabi to support their sales model

  • Built and connected email sequences for onboarding and delivery

  • Implemented Zapier integrations to connect systems and automate key workflows

  • Configured their affiliate program inside Kajabi to support partner sales

  • Tested the full journey to ensure everything worked cleanly from purchase to access

Result: JADEVA’s backend systems were fully set up and connected, allowing the founders to focus on strategy, content, and growth, knowing the technical side of their offers was handled and working as intended.

Don’t take my word for it

From Overwhelmed to Efficient...

I feel much more confident and in control of my business and systems. With your assistance, we've streamlined processes, improved efficiency and implemented effective systems that have alleviated much of the previous overwhelm. I no longer worry about missing out on clients due to copy-and-paste errors, and I have more time to focus on growing my business and serving my clients effectively. Overall, I'm incredibly grateful for the positive changes and improvements we've made together.

Grace Choi, Grace Choi Artist

Sales Page Built Fast and Flawlessly...

I recently worked with Sophie to build a sales page in Kartra for my course business, and I couldn't be happier with the experience. Sophie was incredibly efficient and responsive throughout the entire process, and she delivered the project within the very short timeframe I needed. Her professionalism and attention to detail made the whole experience seamless. I highly recommend Sophie to anyone needing expert assistance with Kartra or sales page development!

Katie Bryan, Propeller Advisory
Pip Reid, Director of Using Music

Streamlined Our Systems & Lifted the Overwhelm

Sophie is an incredible marketing tech strategist who has supported our business in improving our online systems. Sophie has reduced the overwhelming load for us through her clear and supportive approach and expertise. I highly recommend Sophie Carr!

Pip Reid, Using Music

Who It’s For

This is for you if:

✓ Your business is running through you and you need someone to help carry the load

✓ You want ongoing support, not a one-off fix

✓ You're running cohorts or an evergreen program and the backend needs to keep pace

✓ You want someone who knows your systems inside out

This isn't right if:

✖ You haven't got a backend yet, that's a Clarity Call or Project Build first

✖ You need a full-time operator managing your business

✖ You're looking for strategy and business coaching

✖ You need a lot of admin support (a VA is a better fit)

FAQs

Hour bundles make the scope visible for both of us. You know exactly what you're working with each month, and I know what I'm delivering. The 30-min monthly check-in sits outside your hours - so your time isn't spent on a call watching the clock tick down.
Business owners and specialists who are excellent at what they do and have systems running in the background that they don't have time to maintain themselves.
Kajabi, Dubsado, MailerLite, Zapier, Notion, Ivorey.io, Kartra, Kit, Teachable, Thinkific, Stripe, Squarespace, and WordPress. If your stack isn't here, ask, chances are I've worked with something close to it.
You get a written report at the end of each month showing what was actioned, what's pending, and what's coming up. You're never wondering what you're paying for.
I'll flag it before starting and we'll agree a separate scope and price. You'll never get a surprise invoice for work you didn't know was happening.
After the initial 3-month commitment, this runs month to month. If you need to pause after that initial 3-month period, we agree the dates in writing before it starts.
In writing, through email or your project board and our monthly session. This keeps things trackable and means nothing gets lost.
A VA executes what you tell them to do. I own the outcome. I'm the one who notices the broken automation before your client does, who flags the workflow that won't survive your next launch, and who tells you when something needs fixing instead of waiting to be asked.

Ready to hand the backend over?

Apply below, and I'll be in touch within one business day to discuss whether monthly support is the right fit.